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Ideas that help organisations grow

Practical advice on branding, marketing, digital marketing, PR and digital systems for associations, hospitals, schools, programmes and businesses across Kenya.

Marketer reviewing social media content on a laptop and phone Digital marketing · 4 October 2026 · 4 min readWhy Social Media Is Not Bringing Customers: Check the Whole JourneyA busy page can conceal an unclear offer or broken follow-up. Use audience questions, useful content and a simple outcome report to identify the real barrier.Read article →
Top view of a marketing team working together around a table with laptopsDigital marketing · 4 October 2026 · 3 min readHow Much Does Social Media Management Cost in Kenya? Compare the ScopeA useful cost comparison includes what is produced, who handles enquiries, what media spend costs and how long you commit. Includes verified first-party package prices.Read article →Developer working on a website layout on a computer screenDigital systems & AI · 4 October 2026 · 4 min readHow Much Does a Website Cost in Kenya in 2026? Scope the Whole JourneyBudget for the website and the process it must support. Verified first-party prices, running-cost questions and acceptance criteria help you compare scope fairly.Read article →Website analytics charts showing visitor traffic on a screenSEO & analytics · 4 October 2026 · 4 min readWebsite Gets Visitors but No Enquiries? 7 Checks Before a RebuildUse seven practical checks to find the gap between a website visit and an answered enquiry. Includes current performance measures and a clear conversion definition.Read article →Dashboard on a screen showing business listing and location dataSEO & analytics · 4 October 2026 · 4 min readHow to Get Your Business on Google Maps in KenyaA practical Google Maps guide for Kenyan businesses and eligible facilities: ownership, verification, accurate information, genuine reviews and useful measurement.Read article →A doctor in a white coat consulting with a patient across a deskMarketing · 4 October 2026 · 4 min readHospital Marketing in Kenya: Build Trust Within the RulesHelp people find and understand your facility with factual information, a clear review process and reliable enquiry handling. Grounded in KMPDC and ODPC guidance.Read article →Guests talking in small groups at a networking eventCommunication & PR · 4 October 2026 · 4 min readPosting Customer Photos in Kenya: A Practical Consent WorkflowReplace vague photo permission with a workflow your registration team, photographer and editor can follow. Includes an ODPC enforcement example and sample wording.Read article →Delegates collecting badges at an event registration deskMarketing · 4 October 2026 · 4 min readHow to Increase Event Registrations in Kenya: An 8-Week Working PlanTurn event promotion into a measurable registration journey. Includes an eight-week schedule, payment reconciliation checks and a simple demand forecast.Read article →A marketing team planning an ad campaign around a table with laptopsDigital marketing · 4 October 2026 · 4 min readWhy Your Facebook and Instagram Ads Are Not Working: Find the LeakLikes, clicks and enquiries answer different questions. Use a simple funnel and cost calculation to find where your ads lose value before increasing spend.Read article →

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